Last Thursday, Okean Elzy released the official video of their new song "Життя починаеться знов - Zhyttya pochynaetʹsya znov"!
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| Okean Elzy, 2015 Photogr. Unkn. |
This video can be understood as a short film and as a public interest message. The idea of the clip is the result of a long conversation between Vakarchuk, Volodimir Shklyarevskyy (Production Operator) & Vitaliy Klimov (Productor).
Svyatoslav Vakarchuk explained that, somewhere in the discussion, he compared "the situation for older people in Ukraine to the one of the same-age people in Western countries: regardless of social status and of material wealth, older people feel more depressed Ukraine than in the West - or, for example, than in India, where living conditions are sometimes much lower than in Ukraine. Therefore, it is not only a question of wellness and of having sufficient financial ressources: it's much more a question of keeping an open mind and to be true to your values (such as personal freedom and mutual respect, regardless of age, of social position and of other's behaviour).
This is what our video aims to show: no matter who you are! Each individual in the society should believe in something, has something to remember and to analyze. There is no reason to do nothing. In my opinion, happy people are those who, in any case, decide to take actions!"
An English translation of this song can be found here.
They participated in the making of this film:
Stage Director & video operator: Volodimir Shklyarevskyy - Maria Khalpakhchi
Second video operator: Evgen Bublay
Art director: Olexandra Drobot.
Costume designer: Olga Hedobiychuk & Yuliya Yevstratenko
Makeup and hair stylist: Svitlana Dzyubenko
Okean Elzy's stylist: Andriy Krupchynskyy
Actors (in order of appearance): Yuriy Mikhno, Vasyl Shepel, Viktor Shvets, Valentyna Hryshokina, Tamara Yatsemirska, Nina Halyena, Ihor Shub, Vladlen Portnikov, Volodymyr Halyena, Lidiya Ponomarova, Anatoliy Borysenko, Zhanna Anikyeyeva, Mykola Butkovskyy, Artur Aslanyan, Mariya Bondarenko, Marharyta Kachulova, Vitaliy Bohachek, Roman Vyskrebentsev, Polina Nosykhina, Olena Sikorska
Casting director: Alla Samoylenko
Director on site: Yehor Skalyha
Video editing: Dmytro Kochnev
Post-Production video (teaser): «Mental dRive Studio»
Video Post-Production: «Chupacabra Postproduction»
Post-Production sound: «Baker Street Sound & Video Postproduction Company»
Line producer: Dmytro Malichev, Mariya Donchyk
Executive producer: Vitaliy Klymov
Production company: «Ukrfilmtrest»
Special thanks to Oleksiyu Moskalenko, Viktoru Pryduvalovu, Tetyani Shevchuk, Viktoru Romanyuku, Tetyani Chubar, Vasylyu Hladkomu, Stanislavu Kushpytovskomu, Andriyu Karpenko, Mr. Oleksandrivskoyi Director of the Military Hospital in Kyiv, Romanu Vasylyshynu, Oleni Oleksandrivni Onyshchenko, «FILM.UA», «BRAND MEDIA», «ZINTECO», «Borodach Barbershop», Ukrainian Patrol Police, the traffic police of Kyiv area and Okean Elzy's fans!
Source: Okean Elzy Official
Pictures taken during the video shooting can be found here.
